The Best Air.inc Alternatives
for Digital Asset management
(2022 review, pricing & open demos)
Air.inc is an end-to-end modern digital asset platform, with a good user experience and a free version, allowing you to try before you buy.
If you're evaluating Air.inc, here are a few alternatives you might want to consider:
In this article, I'll talk about the pros and cons of using Air.inc; I'll offer first-hand experience comparing it to other alternatives, and share some open workspaces from each product that I found on the web, which can really help, since most of them are demo-only, and do not allow you to freely explore on your own.
air.inc - overview & pricing
Before we discuss alternatives, let’s examine a few reasons why you might be looking for an alternative to Air.inc. Air.inc was founded in 2017, has raised $28M, and has about 70 employees as of 2023.
Air.inc is are among the first DAMs to offer a free version on a self-service basis, and have a clear and transparent pricing on their site. Their UI is clean, and users can get started in no time.
Air.inc is a all-in-one platform, with a wide range of features ranging from storage, search, project management, with a variety of integrations. But how do they measure up, feature for feature?
Why You Need A air.inc Alternative
❌ Organizing assets
Adding and organizing content is definitely the main drawback of using Air.inc. During upload, you will need to manually tag each asset individually. While Air.inc technically uses auto-tagging, it creates a multitude of largely irrelevant machine generated tags, and does not connect to the organization's taxonomy. Working in teams, you might find one person tagging images as "car", while others use "cars", "vehicles", or "Automobile".
❌ Advanced search
Users can easily search in Air.inc by the name of the file, or added tags, or content of the image. However, their search lacks flexibility. Searching for "dogs" won't yield any results; you'll have to search for "dog", singular. Also, they lack the ability to search for text in image, which is crucial for brand photos where there is a lot of important textual data in the product label.
❌ People identification
Unlike personal-use tools such as Google or Apple Photos, most digital asset solutions do not offer face recognition support, and Air.inc is no different. This is unfortunate, as many business use-cases require quick identification and retrieval of specific individuals: finding models across photoshoots or people who attended events, to name a few. I look forward to seeing if they'll add this in the future.
up and running in a week
Setting up a Digital Asset Management platformcan take months.
At Tagbox, we understand that a productivity tool is supposed to, well, help productivity, which is why our data migration team would love to help get organized within just one week of signing up.
air.inc vs. Brandfolder
Air.inc and Brandfolder are both end-to-end DAMs, with a variety of features and integrations. They’re both designed for retail and tech companies. Unlike Air.inc, Brandfolder includes a brand guidelines feature, organizing brand fonts and colors.
Unlike Air.inc, Brandfolder does not offer a free plan, and is more expensive for most use-cases, with starting commonly in the $1000s/mo, according to online sources.
Air.inc as a friendlier user experience and is easier to get started with. Brandfolder, like most old-school DAMs, usually require a longer onboarding and setup period than Air.inc.
air.inc vs. bynder
Bynder is another one of the veteran players in the DAM market, offering all the core functionality, as well as many integrations.
Bynder is considered to be the more expensive of the group, and thus mostly suitable for very large organizations with high customization needs. Unlike Air.inc, it does not offer a free version or self-service trial.
Bynder and Air.inc both include very basic AI assistance, with auto-tagging that is rarely used, and no advanced search options such as text-in-image search.
We’ve also noticed that Bynder’s platform tends to be a lot slower, while Air.inc usually offer a smooth experience, as expected from a modern DAM.
air.inc vs. filecamp
Filecamp is a low-cost DAM, going at a flat pricing of $59 for their 50GB plan.
However, while they advertise the cover most expected DAM functionality, we’ve found that it is rarely the case.
The good news is that, since it is one of the only self-service platforms out there, you can try and be disappointed yourself. In fact, even though it presents itself as a DAM, its main organization structure uses folders, so in our view, it’s more comparable to a low-cost Dropbox or Google Drive.
With less-than-basic search and tagging, we would not recommend it, especially compared to other reasonably priced options such as Tagbox and Playbook.
air.inc vs. playbook
Playbook is one of the newest players in the DAM market, and might be worth exploring if you’re a designer looking for a low-cost DAM with good basic functionality.
Similar to Air.inc, Playbook's interface is fun and more design-oriented.
However, Playbook lacks advanced features such as tag management and even basic filters, and they mostly rely on search for asset discovery. Similarly, there is no approval process or workflow management in Playbook.
Who should use air.inc?
As advertised on their site, Air.inc targets e-commerce and retail companies, agencies, nonprofits and academic institutes.
How much does air.inc cost?
Air.inc is priced per-seat, with the basic package priced at $10/seat, and the standard package priced at $25 per seat. Note that these includes most guest seats, so if you are a large team or if you are collaborating with others, costs can quickly go into the high hundreds/mo.
What are the top alternatives to air.inc?
The top alternatives to Air.inc include Tagbox.io, Bynder, Brandfolder, Filecamp, and Playbook.